The Spicy Crew
Eric Sumleethong
Content Creator
Content Creator
Paul Berenger
Founder & Creative Director
Founder & Creative Director
George Maher
Full Stack Designer & Editor
Full Stack Designer & Editor
Karina Banno
Content Producer
Content Producer
Richard Salvador
Photographer
Photographer
Our Capabilities
Our Process
Creative
Creativity is at the heart of everything we do. We use innovative thinking to create successful campaigns across every platform.
Connected
A good idea comes from the connection of two different points. We believe it also comes from connecting people and culture, rational and emotional, creativity and technology.
Communication
It's the foundation of what we do. We are an agency that helps people communicate their brand's story with more impact.
Award winning content
Let's be honest, we're not for everyone. We're loud, we're young, and we're looking for brave brands ready to push the envelope, add some extra spice, and explore the vibrant world of human connection. If you're up for joining us on this exciting journey of creativity, where every project is a chance to redefine storytelling and make a lasting impact.
At Spicy Tiger Cape Town, we’re not here to blend in with the usual agency crowd. We partner with brands that want to think bigger, move faster and show up with work that actually stands for something. We focus on the services we know we can deliver at a world-class level so every project gets the attention it deserves and every partnership can grow for years, not months.
Our story started in 2018 in Sydney, born from a simple belief that brands needed fresher ideas and stronger creative to stay ahead. We pushed through the chaos of COVID, worked with clients across Australia and overseas, and kept levelling up our approach. By 2024, Spicy Tiger emerged as the next chapter – a creative team built on strategy, storytelling and work with real impact.
Now, we’re bringing that same energy to Cape Town. Backed by our global team, we build bold, considered creative across branding, websites and campaigns. Whether it’s launching a new brand, creating a standout digital presence or shaping content that people actually feel, we bring clarity, craft and honest collaboration to every brief.Authenticity is the spice in everything we do.
As your creative partner, we’ll amplify your voice, sharpen your message and help your brand cut through in a way that feels true to who you are – and unforgettable to the people you want to reach.